This is the first in a regular series of posts that aims to pull you in to subjects and experiences beyond your core competencies. There are numerous examples of common issues across different sectors, so here’s a chance to find out how others are grappling with those thorny issues.
Inclusion within the Rev’d Blog doesn’t imply that Content Rev either agrees with or supports the ideas, suggestions, examples and theories that you may find curated here. These are simply things related to publishing, content, digital, community and consequence that you may find interesting.
We’d love to hear your comments on these, as well as suggestions on which themes you’d like explored.
#1 Putting the visitor first by Clairey Ross
Designing for community-powered digital transformations workshop
Published 15 May, 2012.
This posting from Clairey Ross, a self-confessed museumaholic who is also chair of the Digital Learning Network For Museums, Libraries and Archives, has a neat little Prezi that illustrates what we all need to do: Put the customer first.
#2 Digital transition is not digital transformation by Ken Doctor
New Orleans’ Forced March to Digital
Published 24 May, 2012.
News industry analyst Ken Doctor slams the shift by The Times-Picayune newspaper in New Orleans from daily to thrice weekly as a “forced march to digital”. It is, he says, one of the last US newspapers to keep its digital business separate. The publisher “is circling the print wagons, hoping to milk the remaining print advertising by corralling it into a few days of the week”. Stick that in your pipe and smoke it.
#3 Digital is the substitute for newsprint by Katie Vanneck-Smith
Digital has been our single biggest strategic mistake
VIDEO – Published 21 May, 2012
Katie Vanneck-Smith, CMO for News International, explains how digital is the substitute for newsprint, is the biggest pressure on the News International business model and it is the only platform on which they will operate in the future. She sensibly kicks off saying she was grateful to only tackle the business and organisational transformation, rather than the more general challenges currently faced by the company.
